Amazon has a press event scheduled for September 30 at 10AM ET. Panos Panay, who leads the company's Devices & Services team, will be on hand. This strongly suggests that Amazon will announce some new hardware. We don't exactly know what the company will reveal, but we do have a giant clue. The press invite also included a composite image of various Amazon devices. These appear to include a Kindle ereader, a Fire TV of some kind and an Echo speaker. Those are three of the company's biggest product categories. Amazon It's been a while since we've gotten a new entry-level Kindle, though Amazon did recently refresh both the Scribe and the Colorsoft . It's also possible the company will announce a refresh of the Paperwhite ereader. Advertisement Advertisement Advertisement It's a similar story with Echo speakers. The company recently refreshed the Echo Dot and the Echo Pop , along with the Echo Show 8 , but it's been nearly five years since it redesigned the standard Echo speaker. It's possible the company's speakers will be getting some kind of new integration with the Alexa+ smart assistant . It's been a couple of years since we've gotten a big influx of new Fire TVs and related streaming sticks, so those could also be on the docket. However, that part of the invite image is a bit fuzzy and might be advertising an upcoming tablet and not new TVs. In any event, we only have a couple of weeks before finding out.