Some ChatGPT users can now get their day started with a personalized morning briefing from ChatGPT, but first, the OpenAI chatbot will have to scour through their chat history, email, and calendar, among other things, the night before. OpenAI announced today that it is previewing a new feature called ChatGPT Pulse to users who are subscribed to the company’s Pro plan. The feature will eventually be rolled out to users on the company’s lower Plus tier, the company says. ChatGPT Pulse will conduct research for users and send them personalized morning updates each day, based on their chats, feedback, and data from other apps. “By combining conversation, memory, and connected apps, ChatGPT is moving from answering questions to a proactive assistant that works on your behalf,” the company said in a press release. “Over time, we envision AI systems that can research, plan, and take helpful actions for you—based on your direction—so that progress happens even when you are not asking.” OpenAI CEO Sam Altman wrote in a post on X that Pulse is his favorite feature of ChatGPT so far. He also said it signals the chatbot’s future, marking “a shift from being all reactive to being significantly proactive, and extremely personalized.” Today we are launching my favorite feature of ChatGPT so far, called Pulse. It is initially available to Pro subscribers. Pulse works for you overnight, and keeps thinking about your interests, your connected data, your recent chats, and more. Every morning, you get a… — Sam Altman (@sama) September 25, 2025 The new feature arrives as the AI industry races to roll out so-called AI agents—virtual assistants that could eventually handle tasks like writing reports, booking travel, shopping online, and scheduling doctor appointments for users. But for these agents to be truly useful, they’ll need access to plenty of personal data. And while ChatGPT can already connect to users’ apps, specifically through a service it introduced earlier this year called ChatGPT Agent, that feature still requires users to give it prompts. Pulse, by contrast, works on its own. Both services seem to preview what’s to come and are stepping stones for people to gradually get used to the idea of sharing their app data and other info with AI platforms. And unlike the data collection we’ve grown used to from social media companies and advertisers, people voluntarily give AI companies much more context about their info to help the machines parse it. For now, Pulse focuses on conducting research and delivering its findings as visual cards that users can quickly scan or tap on for more details. These updates can include things like follow-ups from earlier chats, lunchtime recipe ideas, or personalized next steps toward a goal like training for a marathon. By linking to other apps, that service could make the updates even more granular, offering a suggested agenda for an upcoming meeting, birthday reminders, or restaurant recommendations. OpenAI says these integrations are turned off by default and can be disabled at any time. Users can also ask ChatGPT to research specific topics, like local events, sports scores, or tips for learning a new skill. OpenAI hopes Pulse will eventually connect with more apps and provide updates throughout the day. The amount of data you want to share is up to you… for now.