Google rolls out 3 new Cloud Marketplace perks and incentives to keep you loyal

Elyse Betters Picaro / ZDNET On Thursday, Google announced three updates to Cloud Marketplace, its online platform where users can buy and sell cloud software solutions. What's new? Each of the changes is designed to make it easier for customers to navigate the online marketplace while saving them money on purchases. They're also, of course, part of a broader effort to keep vendors and buyers loyally within Google Cloud's ecosystem. 1. Variable revenue share model The first change is that Cloud Marketplace is transitioning to a variable revenue share model, which in plain English means vendors' earnings (and buyers' savings) will fluctuate depending on the type and value of each particular transaction. Revenue sharing starts at 3% and will go as low as 1.5%. Also: The best cloud storage services: Expert tested "This update will enable partners to improve deal economics and to retain more earnings," Dai Vu, Managing Director of Google Cloud Marketplace, wrote in a company blog po ... Read full article.