NLWeb is Microsoft’s project to bring more chatbots to webpages
Published on: 2025-07-07 15:00:00
As part of an effort to make building AI-powered chatbots on the web simpler, Microsoft is launching an open project called NLWeb.
Announced at Build 2025, NLWeb lets websites provide a “conversational interface” — i.e. a text field and a submission button — for their users with a few lines of code, the AI model of their choice, and their own data. A retailer could use NLWeb to create a chatbot that helps users choose clothing for specific trips, for example, while a cooking site could use it to build a bot that suggests dishes to pair with a recipe.
Webpages built using NLWeb can optionally make their content discoverable and accessible to AI platforms that support MCP, Anthropic’s standard for connecting AI models to the systems where data resides.
“[W]e believe [NLWeb] can play a similar role to HTML for the agentic web,” writes Microsoft in press materials provided to TechCrunch. “[It] allows users to interact directly with web content in a rich, semantic manner.”
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