Google’s Wants You to Pay $250 for a God-Tier Subscription to AI

For better and for worse, you can subscribe to just about anything nowadays, and to no one’s surprise, AI is trending in the same direction. Like OpenAI and Anthropic, Google is already offering subscriptions to its Gemini AI, including one for Gemini Advanced that costs $19.99—that’s more than monthly ad-free access to Netflix. That may seem like a lot of money for something you may not totally need yet, but that’s only because you likely don’t know what I’m about to tell you. Starting today, as a part of Google I/O, you can now pay (drum roll, please) $250 per month for a Google AI Ultra, a bundle that is unlike anything we’ve seen yet in the space. Welcome to the God Tier era of AI subscriptions, everyone. So, what does paying around the same amount per month as a 2025 Toyota Corolla hybrid get you when it comes to AI? Well, you name it, Buster. Google’s new AI Ultra plan comes with: Gemini and its full capabilities Flow, a new, more advanced AI filmmaking tool based on Veo Whi ... Read full article.