Google rejected giving publishers more choice to opt out of AI Search

Google didn’t want to give publishers the choice to keep their content out of AI Search results because it’s “evolving into a space for monetisation.” That’s according to a newly disclosed internal document spotted by Bloomberg, which reveals that Google had discussed offering publishers more granular control over how website data would be used in AI Search features instead of the illusion of choice they eventually received. The document, written by Google Search executive Chetna Bindra, was released during the US antitrust trial into Google’s online search monopoly. The access to its search engine data gives Google a huge advantage in AI development over rivals like Perplexity and OpenAI. But Google’s AI Overviews and AI Mode can be detrimental to the websites they source from by reducing clickthroughs, incentivizing publishers to keep their content out of AI summaries and related features if given the choice. One of the suggestions in the documents that Google considered a “hard re ... Read full article.