Google is stuffing even more ads into its AI results
Published on: 2025-06-28 19:00:00
is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.
Google’s AI search results are about to get even more ads. On May 21st, the company announced that it’s going to start testing ads in AI Mode, the new AI-powered search feature that just rolled out to everyone in the US.
AI Mode is the new tab in Google Search that opens an AI chatbot-like interface, where you can get a rundown of what you’re searching for, along with links to relevant websites. But these answers could soon have product recommendations and other ads.
These AI Mode results have an ad for Wix. GIF: Google
As an example, Google says if a user asks AI Mode for tips on how to build a website, the feature will surface a step-by-step guide on how to get started. It might even show a “helpful ad” for a website builder, which will have a “sponsored” label on it. Google says it’s testing search and shopping ads in AI Mode for use
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