OpenAI goes all in on hardware, will buy Jony Ive's AI startup

oxygen/Getty Images OpenAI is officially getting into the hardware business. In a video posted to X on Wednesday, OpenAI CEO Sam Altman and former Apple designer Jony Ive, who worked on flagship products like the iPhone, revealed a partnership to create the next generation of AI-enabled devices. Also: I tried Google's XR glasses and they already beat my Meta Ray-Bans in 3 ways The AI software company announced it is merging with io, an under-the-radar startup focused on AI devices that Ive founded a year ago alongside several partners. In the video, Altman and Ive say they have been "quietly" collaborating for two years. As part of the deal, Ive and those at his design firm, LoveFrom, will remain independent but will take on creative roles at OpenAI. Disclosure: Ziff Davis, ZDNET's parent company, filed an April 2025 lawsuit against OpenAI, alleging it infringed Ziff Davis copyrights in training and operating its AI systems. "The io team, focused on developing products that inspi ... Read full article.