Tech News
← Back to articles

Stability's new AI audio tool creates custom sound for brands - how it works

read original related products more articles

Tatiana Serebryakova/iStock/Getty Images Plus via Getty Images

Follow ZDNET: Add us as a preferred source on Google.

ZDNET's key takeaways

Stable Audio 2.5 is designed to help brands build a "sonic identity."

The model was trained on a fully licensed dataset.

Custom tracks can be used in ads, retail locations, and elsewhere.

Stability AI just made it easier for brands to create custom, AI-generated audio, thereby negating the need to spend time and money on elaborate recording and production processes.

The UK-based company unveiled Stable Audio 2.5 on Wednesday, describing the new model on their website as "the first audio generation model designed specifically for enterprise-grade sound-production."

Also: 4 ways machines will automate your business - and it's no hype, says Gartner

Stable Audio 2.5 is intended to help brands create high-quality and fully licensed audio clips that can be used across a variety of channels to strengthen their "sonic identity" -- that is, the collection of sounds associated with their unique marketing and branding.

... continue reading