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Key Takeaways If one person controls key accounts, your business continuity is at risk.
Digital assets are the core of company value and must be protected.
A digital succession plan keeps operations running smoothly through leadership changes.
When founders think about the future, the focus is almost always on every possible milestone — the next round, the next hire, the eventual exit. However, even the most meticulous and “prepared” leaders often overlook a silent threat to continuity, and that’s their company’s digital estate.
If access to your domain, cloud accounts or financial platforms depends on one person, the business isn’t truly secure. When that person is unavailable, operations come to a halt. Reputation, cash flow and intellectual property can all be put on hold.
This goes beyond an IT checklist. Think of it as a safety net for your company’s most valuable (and often most fragile) digital assets. It’s all about knowing what you own, controlling who holds the keys and having a smooth process to pass the torch during leadership changes. For any company that plans to stay in business for years, a digital succession plan is just as essential as a financial one in today’s world.
Related: How to Drop Your Ego and Watch Your Business Build a Legacy
Your company’s heartbeat is digital
Every company today is part digital. And in most cases, that’s where the real value lives. Research shows that intangible digital assets now make up more than 90% of total enterprise value, meaning that a company’s worth often exists in softcopy files, platforms and systems that cannot be physically touched.
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