It was only in June that Jeremy Carrasco uploaded his first videos to TikTok and Instagram. In that short time, he’s amassed over 300,000 followers on each platform. No, it’s not exactly Charli D’Amelio numbers, but that does make him one of the biggest names in AI literacy on social media.
Jeremy told The Verge that he always wanted to try his hand at being a YouTuber. Instead, he found himself behind the camera, working as a producer and director on multicamera livestreams. But he finally decided to take the plunge after realizing that most of the dialogue around generative AI was being driven by the tech companies. “We need other people who are coming at it from more like a creator, like a producer perspective,” he said. While he maintains a YouTube page, it’s on TikTok and Instagram that he’s found his audience.
Originally, the idea was to talk about how to use AI. “I called my page showtoolsai because I was actually quite optimistic about AI and being able to use it ethically for video production.” That idealism turned out to be short-lived, however.
One of the things he quickly realized was that no one was really talking about the basics of even how to identify an AI video. “There’s a need for this … and I had all the requisite knowledge to do it,” he said. But he also knew that this wasn’t the sort of conversation that was going to be started by the current crop of AI influencers, “there needs to be someone who comes from more like this Creator space who gets it.”
He found his niche quickly, posting about the tells of AI videos like fuzzy textures, wobbly eyes, or items popping in and out of existence in the background. While Jeremy’s primary focus remains on AI literacy and identifying Sora-generated slop, he’s also started digging into the pitfalls and potential dangers posed by the growing number and improving quality of AI-generated videos, especially for creators.
AI red flags Soft skin textures and “dreamy” vibes
“Sora Noise” or textures that move and dance
Inconsistent background details
Gibberish instead of real words on signs or documents
Wobbly eyes
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