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10 years bootstrapped: €6.5M revenue with a team of 13

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As 2025 comes to a close, it's once again time to reflect. It’s been another packed twelve months, and it’s great to look back at everything we achieved, day by day. (Yes, we're patting ourselves on the back. It's our blog, we're allowed to.)

Want to take a walk down memory lane? Here are previous editions: 2024, 2023, 2022, 2021, 2020.

Financials: Strong growth, with best-in-class margins

This year, we reached €6.5 million in revenue, a solid 10% year-over-year growth. Not that many companies still have double-digit growth after ten years! Most are either dead, laying off half their teams, acqui-hired, or pivoting to AI-something.

With our continued focus on sustainable operations and disciplined execution, we achieved an EBIT margin of 65%. To put this in perspective: while most SaaS companies celebrate 20-30% margins, and industry leaders hover around 40%, DatoCMS has reached a level of profitability that places us in the top 5% of SaaS companies globally.

For those familiar with SaaS metrics, the "Rule of 40" states that growth rate plus profit margin should exceed 40%. Ours is 75%. We're not bragging (okay, we're bragging a little) but it turns out that not burning through VC cash on ping-pong tables and "growth at all costs" actually works.

Annual Recurring Revenue

Partners: More and more of you are joining us

With 185 agency partners now fully enrolled in our partner network (!!!), we're genuinely blown away. These are people who build websites for a living, with real deadlines and real clients breathing down their necks. They don't have time for tools that get in the way — and they chose us. We don't take that for granted.

This year, we doubled down on making your work more visible. All that real work for real clients? It adds up — we now have 340 projects in the showcase (63 added this year alone!), enough that we had to revamp the page with proper filters so people can actually find things.

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