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The year data centers went from backend to center stage

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There was a time when most Americans had little to no knowledge about their local data center. Long the invisible but critical backbone of the internet, server farms have rarely been a point of interest for folks outside of the tech industry, let alone an issue of particularly captivating political resonance.

Well, as of 2025, it would appear those days are officially over.

Over the past 12 months, data centers have inspired protests in dozens of states, as regional activists have sought to combat America’s ever-increasing compute buildup. Data Center Watch, an organization tracking anti-data center activism, writes that there are currently 142 different activist groups across 24 states that are organizing against data center developments.

Activists have a variety of concerns: the environmental and potential health impacts of these projects, the controversial ways in which AI is being used, and, most importantly, the fact that so many new additions to America’s power grid may be driving up local electricity bills.

Such a sudden populist uprising appears to be a natural response to an industry that has grown so quickly that it’s now showing up in people’s backyards. Indeed, as the AI industry has swelled to dizzying heights, so, too, has the cloud computing business. Recent U.S. Census Bureau data shows that, since 2021, construction spending on data centers has skyrocketed a stunning 331%. Spending on these projects totals in the hundreds of billions of dollars. So many new data centers have been proposed in recent months that many experts believe that a majority of them will not—and, indeed, could not possibly—be built.

This buildout shows no signs of slowing down in the meantime. Major tech giants—including Google, Meta, Microsoft, and Amazon—have all announced significant capital expenditure projections for the new year, a majority of which will likely go toward such projects.

New AI infrastructure isn’t just being pushed by Silicon Valley but by Washington, D.C., where the Trump administration has made artificial intelligence a central plank of its agenda. The Stargate Project, announced in January, set the stage for 2025’s massive AI infrastructure buildout by heralding a supposed “re-industrialization of the United States.”

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In the process of scaling itself exponentially, an industry that once had little public exposure has suddenly been thrust into the limelight—and is now suffering backlash. Danny Candejas, an activist with the non-profit MediaJustice, has been personally involved in a number of actions against data centers, including a protest that took place in Memphis, Tennessee, earlier this year, where locals came out to decry the expansion of Colossus, a project from Elon Musk’s startup, xAI.

Candejas told TechCrunch that he meets new people every week who express interest in organizing against a data center in their community. “I don’t think this is going to stop anytime soon,” he said. “I think it’s going to keep building, and we’re going to see more wins — more projects are going to be stopped.”

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