What went wrong with Apple Intelligence Siri development?

On Friday, Apple officially delayed the release of its promised iOS 18 Siri features. Those features, including personal context, on-screen awareness, and in-app actions, will now release “in the coming year.” We had already received hints that these features would be delayed, but now we know for sure. This leaves the question, what went wrong? Apple’s statement never gave a clear answer. The company said said that it’s going to take longer than it thought, but never cited any specific reasons for the delays. However, some insights from Bloomberg’s Mark Gurman give us some potential answers for what went wrong. Poor Siri infrastructure While developing new Siri features for iOS 18, Apple didn’t have the time to create one unified backend for handling all Siri requests. As a result, theres two systems, one for legacy commands, and one for more advanced ones. That complicates development, per Bloomberg: The current iOS 18 version of Siri essentially has two brains: one that operates ... Read full article.