A bare-bones Chinese app called "Are You Dead?" -- whose entire premise is that solo-living users tap daily to confirm they're still alive, triggering an alert to an emergency contact after two missed check-ins -- has rocketed to the top of China's app store charts and gone viral globally without spending a dime on advertising.
The app wasn't built for the elderly, as many assumed; its creators are Gen-Z developers who said they were inspired by the isolation of urban life in a country where one-person households are expected to hit 200 million by 2030. Its rise coincided with China's birth rate plunging to a record low. Beijing quietly removed the app from Chinese stores last month, and the developers are now crowdsourcing a new name on social media after their first rebrand attempt, "Demumu," failed to catch on.
Read more of this story at Slashdot.