Firefox increased its market share in Europe thanks to Digital Markets Act

Why it matters: Since November 2022, Europe's digital economy has operated under the regulations of the Digital Markets Act. The law requires major mobile ecosystems to implement a browser ballot, which Mozilla believes will benefit user choice and market competition. The browser choice screens enforced by the EU's Digital Markets Act (DMA) are having a noticeable impact on Firefox's ability to compete in the internet browser sector. According to a recent Mozilla post, the new regulatory framework helped the open-source browser increase its daily active users in two of Europe's biggest countries. The DMA covers several digital services, including browsers. Mozilla feels that the most empowering aspect of the DMA is the control it gives European users. Instead of being forced into a default engine, they can choose their desired browser. Mozilla Foundation researchers discovered that browser choice screens are powerful tools when well-designed and fully implemented. People prefer choi ... Read full article.