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iOS 19 redesign will be a big risk for Apple, but here’s why it’s worth it

Published on: 2025-06-17 12:24:38

Apple is reportedly planning for iOS 19 to introduce the biggest visual overhaul to the iPhone in over a decade. Here’s why a big iOS 19 redesign is a risky move, but one that could pay off nicely for Apple. Why iOS 19’s redesign is a risky move for Apple iOS 7 was the last time Apple introduced a major redesign to the iPhone’s software. That means it’s been 12 years since a big software revamp. I remember iOS 7 igniting tons of excitement among the Apple community for its fresh, modern design. But there was also a heaping dose of criticism. Not everyone liked the Jony Ive-led new design direction. Common criticisms were that it prioritized form over function, making text and buttons hard to read or identify in favor of a ‘more aesthetic’ look. Apple has never since introduced a redesign that’s anywhere near the scale of iOS 7. Why? It’s anyone’s guess. But my suspicion is that the company’s massive user base is the reason. 2025 Apple is so much more wildly successful than 2013 ... Read full article.