Lego says it wants to start to bring video game development in-house

The Lego Group is bringing its video game development efforts in-house. The Danish toymaking giant has lent its name to decades of video game products, but the vast majority of these have been developed in collaboration with third-party studios and not by Lego itself. Now, the firm behind the globally successful building kits has said it wants to start to bring video game development in-house, though it’s unclear if this spells the end of Lego’s collaborative efforts with other game makers. “We can say, as long as we’re under the Lego brand, we can cover experiences for kids of all ages, digital or physical. [Games development in-house] is something we’re building up,” Niels Christiansen, Lego’s chief executive, told the Financial Times. Lego’s most significant video game project at the moment is its long-standing collaboration with Epic Games. Fortnite introduced a Lego mode last year, and since then it has grown into one of the game’s most popular verticals. The game, which is a ... Read full article.