INCYMO launches AI-powered mobile gaming creative ad platform

INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements. The launch follows the debut of the platform’s first case study, first revealed on the Industry Stage at GDC 2025, where ad creatives ideated by INCYMO.AI outperformed one of the client’s top benchmarks in the very first iteration — and continued to improve across the second and third. At a time when creative fatigue, rising UA costs, and privacy constraints are putting pressure on game marketers, INCYMO.AI offers a data-driven, AI-led way forward. The platform delivers creative ideation and generation at scale, with insights drawn from 100,000+ market-tested ads, said Anna Zdorenko, CEO of INCYMO.AI, in an interview with GamesBeat. “We didn’t just match a top-performing ad — we beat it in the second iteration using AI-driven ideas,” said Zdorenko. “That’s not a fluke. It’s a glimpse into the future of mobile game marketing.” Why this matters for the game industry INCYMO.AI client study. ... Read full article.