A few months ago, Final Audio, a boutique Japanese brand, sent me its new, relatively low-priced ZE3000 SV noise-canceling earbuds to test. I was curious: Would this be a hidden gem among the dozens, even hundreds, of budget headphone options out there? Even as a full-time reviewer of these products, I can't keep up with all of them.
So I did what I always do. I charged them up, then swapped out the default medium-size tips for the largest set of included ear tips and hoped I'd get a tight seal, which is crucial for getting optimal sound quality. If I can't get a tight seal, I'll swap in a pair of my go-to tips from other earbuds brands I've tested (Sennheiser and Bowers & Wilkins tips are a good match for my ears) and note that in my review. In this case, Final Audio's largest tips worked well. No issue there.
I ran through some of the usual tracks I use for evaluating headphones, an eclectic mix that includes Spoon's Knock Knock Knock, Athletes of God's Don't Wanna Be Normal, Orbital's Dirty Rat, Bjork's Hollow, Drake's Passionfruit, Pixies' Vault of Heaven, Florence and the Machine's Choreomania, various Foo Fighters songs, plus some tracks from Car Seat Headrest's The Scholars, CNET home audio editor Ty Pendlebury's favorite new album (it is well recorded).
The ZE3000 SV lacked a few features, like sensors that pause your music when you take a bud out of your ears and resume playing when you put it back in. The noise-canceling and voice-calling performance weren't top-tier. But the earbuds seemed well-tuned and pleasant-sounding, with a natural quality to the sound, with good depth and bass punch. They were also nicely designed. Overall, they seemed like a step up from many budget earbuds I've tested.
Then things took an unexpected turn. I noticed that an online earbuds sleuth had claimed that the ZE3000 SV weren't unique and cost more than they should. Some Reddit users picked up on his post and were critical of Final Audio. But were the accusations really true? And had the company actually done anything wrong?
As I dug deeper into this little mystery, I got a revealing glimpse behind the curtain of how budget headphones are made and how any given brand can distinguish its low-cost models from those of rivals.
Below, I'm going to fill you in on how companies make their budget earbuds and on the trade-offs involved, from features to cost to who does the actual work. I'll also give you an in-depth comparison of designs from budget earbuds mavens Earfun and Soundpeats and my detailed, hands-on impressions of the Final Audio ZE3000 SV and a lower-cost model that on the surface shares some distinct similarities.
A daunting array of choices
As consumers, we face dizzying choices when it comes to audio products. In-ear or over-ear. Wired or wireless. High-end or entry-level. Headphones or portable speakers. Often we end up with a small collection across some or all of those categories, some that we use every day, others that sit in a drawer for long stretches at a time. My colleague Katie Collins has written that everyone needs three different types of headphones, each one serving a different purpose.
But that can add up to a chunk of spending, so we're also always on the lookout for a bargain. Decent quality without breaking the bank.
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