iPhone 17 Cameras Will Get Boosted Video Skills. As a Creator, I'm Here for It

The iPhone 16 Pro is already capable of taking stunning still images while offering pro-level video production. But Bloomberg's Mark Gurman -- an Apple commentator with a reliable track record -- writes that for the iPhone 17 Pro line, Apple "will stress improvements to video recording" in a bid to "get the vlogging community away from stand alone cameras." As a YouTube creator, I'm intrigued. Sadly, Gurman hasn't offered any details on what these video improvements might be. And to be fair to Apple, it's already leading the way with some of its production capabilities. The combination of ProRes recording and Log color profiles on the last couple of iPhone Pro models has made them not just great video cameras for everyday vloggers, but powerful enough to be the primary cameras for Hollywood films. Samsung clearly took note of Apple's video dominance in the creative space as it equipped the recent S25 Ultra with Log color, too. Given the already top-end video skills of the iPhones, it ... Read full article.