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Asus' $3,700 RTX 5090 cards arrive at Micro Center store, sell out straight away

Published on: 2025-05-25 02:31:00

A hot potato: With the current demand for graphics cards combined with the low stock levels, it seems people will pay almost anything for an RTX 5000-series GPU. There appears to be no limit to what consumers will accept, as illustrated by the $3,719 Asus RTX 5090 cards that came into stock at Micro Center but were sold out just hours later. Third-party manufacturers have been pushing the prices of their Blackwell cards higher and higher recently, making a mockery of Nvidia's MSRPs. Earlier this month, Asus, which is already well-known for its expensive models, raised the prices of its RTX 5090 and AMD RX 9070 cards. The cost of a ROG Astra LC (Liquid Cooled) RTX 5090 was raised to $3,409 on the company's online store. That amount of money is quite ridiculous, more so when you consider the RTX 5090's $1,999 MSRP. A redditor called pagusas posted an image of a display at Micro Center Dallas filled with RTX 5090 Astral LC cards, explaining that "tons" had arrived that day. It initial ... Read full article.