Amazon’s new cinema plan is perfect… for the ‘80s

If you ever needed a definitive example of how money doesn’t necessarily buy you success or taste, take a look at Amazon’s studio arm. The mega-retailer’s production division, now known as Amazon-MGM, has been making movies for more than a decade. Very few of the entries in its lineup have been world-beaters, but that hasn’t deterred the outfit from persisting. The New York Times is today reporting that under its new head , Courtney Valenti, Amazon’s movie division has plans to own the in-person cinema experience. Amazon is apparently gearing up to release “up to 14 big, broad commercial films a year to theaters nationwide and around the world.” Each film would spend 45 days in the theaters before heading to pay-per-view and then to Prime Video at some point after. The move comes in the face of shrinking box office receipts and fewer people heading to the cinema in general . Not to mention it’s also planning to produce an equal number of films that’ll go direct to Prime, which seems c ... Read full article.