It’s not just Apple Intelligence: Alexa+ also launching without key features

Apple has gotten a lot of flack for talking up Apple Intelligence while delivering very little of it, and now it seems Amazon is about to do the exact same thing. A new report citing internal company documents suggests that Alexa+, Amazon’s equivalent of the new Siri, will also launch without many of its headline features … Apple Intelligence embarrassment Apple promised a new, conversational Siri and a whole lot more, but what has actually launched is essentially just tinkering around the edges. The gulf between what Apple’s glossy videos promised, and what the company has so far delivered, is so enormous that the company was forced to pull an iPhone 16 ad focused on a feature which is currently complete fiction. I won’t retell every twist and turn along the way – some recent headlines alone are enough: Now Alexa+ is doing the same Amazon’s Alexa+ presentation was every bit as flash, promising a truly intelligent and useful voice assistant. A demo video showed Alexa booking con ... Read full article.