Fuse raises $6.6M to fix a payment problem for companies expanding to MENA
Published on: 2025-05-16 10:00:00
Expanding into the Middle East and North Africa (MENA) remains a costly and complex challenge for global businesses, thanks to fragmented regulations and banking systems. Dubai-based fintech Fuse aims to simplify that with a cross-border payments API and has raised $6.6 million in seed funding to make it happen.
Founded in 2023 by George Davis, former co-founder of BVNK, and CTO James Smith, Fuse says it’s the first infrastructure-grade payments platform offering virtual International Bank Account Numbers (IBANs) in the region. This is a product Davis says is commonplace in Europe but nearly absent across MENA.
“We’re currently the only provider of virtual IBANs in the Middle East,” Davis told TechCrunch. “It’s a hyper-commoditized product in Europe, but here, it simply didn’t exist.”
Fuse’s core product includes USD virtual accounts for cross-border money movement and dirham-denominated IBANs for local UAE payments. That allows the startup to offer first-mile collections and last-m
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