This ’90s-esque social media site only works for three hours a day

is a senior reporter focusing on wearables, health tech, and more with 13 years of experience. Before coming to The Verge, she worked for Gizmodo and PC Magazine. For the past few weeks, every day at 7:38 PM ET, I get an email titled “seven39 is open again.” From 7:39PM, I have exactly three hours to check out an experimental new social media site before it completely shuts down. It’s not an empty threat, either. If you visit seven39.com outside of that three-hour window, you’ll be greeted by a red “currently closed” sign. You’ll also get a brief explainer of its mission: “Social media is better when we’re all online together. No endless scrolling. No FOMO. Just 3 hours of fun every evening.” You can’t doomscroll because it literally won’t let you. Screenshot: seven39 To my tired old bones, that’s a compelling pitch. I’ve tried all the flavors of social media poison since the downfall of Twitter. In 2025, all social media has the same formula. The never-ending doomscroll keeps you ... Read full article.