This AI Video Company Is Trying to Woo Hollywood With the Promise of 'Clean' Models
Published on: 2025-05-02 14:00:00
Computer-generated imagery is hardly new to the movie industry. But, new advancements in generative AI video technology make it quicker, cheaper and more accessible than ever to create clips without an entire production studio and crew.
In the past, creative software powered by AI has attracted enthusiasts like tech nerds, marketing folks and amateur creators. However, professional creators have been more wary, voicing concerns over copyright, job security and AI slop replacing human creativity.
Now, AI videos are amplifying older concerns from folks like VFX artists about the impact of AI on their industry. It's igniting questions over what role, if any, AI video tech should play in the future of moviemaking. One company is trying to get ahead of creators' concerns and find a way to work with filmmakers and production companies.
Meet Moonvalley and its AI video generator, Marey 1.0, named after French cinema pioneer Étienne-Jules Marey.
Building AI with filmmakers
Moonvalley was
... Read full article.