Report Hints at Improved Siri This Fall After Inner Apple Turmoil

According to a report by The New York Times, the first round of Siri improvements could arrive as soon as this fall to shore up the struggling digital assistant, which is supposed to be a linchpin of Apple Intelligence. In an article about Apple challenges, which ranges from US tariffs on China to strife among the executives and teams responsible for advancing Siri, writer Tripp Mickle included this tidbit: "The company plans to release a virtual assistant in the fall capable of doing things like editing and sending a photo to a friend on request, three people with knowledge of its plans said." That description is still a far cry from the interconnected smart assistant teased at WWDC 24 and during the launch of the iPhone 16 series, where Siri would be able to pull context from texts and emails about family members arriving on incoming flights. In fact, it doesn't seem to address that the current state of Siri appears to be regressing. In a rare move by the secretive company, Apple ... Read full article.