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How Apple plans to train its AI on your data without sacrificing your privacy

Published on: 2025-04-25 10:01:32

Sabrina Ortiz/ZDNET Most AI providers try to enhance their products by training them with both public information and user data. However, the latter method puts a privacy-conscious company like Apple in a difficult position. How can it improve its Apple Intelligence technology without compromising the privacy of its users? It's a tough challenge, but the company believes it has found a solution. Synthetic data vs real data OpenAI, Google, Microsoft, and Meta train their products partly by analyzing your chats. The goal is to improve the reliability and accuracy of their AIs by scraping data from real conversations. While you can generally opt out of this type of data sharing, the process for doing so varies for each product. This means the responsibility falls on you to figure out how to sever the connection. Also: Will synthetic data derail generative AI's momentum or be the breakthrough we need? Apple has always prided itself on being more privacy-focused than its tech rivals. T ... Read full article.