Data brokers are making serious money by selling personal information. Your phone number, email, home address, and Social Security number could be packaged and sold to spammers, scammers, and identity thieves right now.
Apple’s privacy protections help block future tracking, but if you want to get proactive about removing your existing personal data from broker databases, Incogni makes it easier than ever to fight back.
The data broker ecosystem
Data brokers built a billion-dollar industry by harvesting your information. They vacuum up everything. Loyalty card swipes, public records, social media posts, and more. They create detailed profiles that they auction off to marketers, employers, landlords, and criminals.
Apple’s privacy features help block future tracking, but we can’t always trust other companies to protect our data. Apple also can’t undo years of data that’s already been collected and spread across hundreds of broker databases.
You technically have the right to demand removal. In reality, tracking down these companies would take months of full-time work. Their opt-out processes are deliberately confusing. It’s also an endless game of cat and mouse.
Automated data removal with Incogni
Incogni does the dirty work for you. Instead of spending months hunting down data brokers, the service automatically contacts over 250 companies. It demands they delete your information. Check out Incogni’s plans and pricing.
Built by the Surfshark team, Incogni weaponizes privacy laws across multiple countries. GDPR in Europe, CCPA in California, and more. Whether you’re in the US, Canada, UK, EU, or Switzerland, they use the strongest legal tools available.
Users can track progress through a comprehensive dashboard that shows:
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