This Free Adobe App Will Safeguard Your Photo's Authenticity. I'm All In on That

Almost a decade ago I was sitting in a cafe in Berlin when a flyer for a local music festival caught my eye. It wasn't the lineup that had drawn my attention, but rather a picture of a bell tent decorated in fairy lights selling people on the pricey glamping offering. I knew immediately that it was false advertising. How? Because the picture was mine. I'd taken the photo at a campsite not in Germany, not at a festival, but at a small family-owned campsite on the northeast coast of England. I'd published the photo on a travel blog I ran at the time, and it made its way to Pinterest and from there to the cafe in Berlin. In the here and now, any creative work we put online is more at risk than ever – not just from straightforward theft, but from being used to train the AI that increasingly dominates our world. This is why Adobe, which is used by creatives who work across many artistic mediums, has invested so heavily in providing people with ways to retain ownership of their work even ... Read full article.