Beats debuts two new colors for its best-selling Beats Pill speaker
Published on: 2025-08-11 13:00:00
Apple’s Beats brand brought the iconic Beats Pill back from the dead last summer. Now, the company is refreshing the lineup with two new colors for Beats Pill shoppers: Navy Blue and Blush Pink.
Another interesting tidbit from today’s announcement from Beats is that the new Beats Pill is its best-selling speaker. The company says that Beats sold more Beats Pill (2024) units in the first nine months since launch compared to all past Beats Pill launches.
Here are the details on those two new colors:
Just in time for Summer, Beats today announces its best-selling speaker, the Beats Pill, is debuting in two fresh new colors—Navy Blue and Blush Pink. Both colors are available starting today at exclusive retailers — the Beats Pill in Navy Blue will be sold exclusively at Walmart and the Beats Pill in Blush Pink will be sold exclusively at Target.
To correspond with today’s announcement, Beats is also launching a new star-studded Pill People campaign for the Beats Pill:
To accompany the
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