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Whoop angers users over reneged free upgrade promises

Published on: 2025-05-13 13:53:21

is a senior reporter focusing on wearables, health tech, and more with 13 years of experience. Before coming to The Verge, she worked for Gizmodo and PC Magazine. Whoop just announced its new Whoop 5.0 fitness tracker yesterday, but some existing users are already calling foul. Previously, Whoop said people who had been members for at least six months would get free upgrades to next-generation hardware. Now, the company says that members hoping to upgrade from a Whoop 4.0 to 5.0 will have to pay up. Whoop is a bit different from other fitness trackers in that it runs entirely on a subscription membership model. Most wearable makers that have subscriptions will charge you for the hardware, and then customers have the option of subscribing to get extra data or features. A good example is the Oura Ring, where you buy the ring and then have the option of paying a monthly $6 subscription. Whoop, however, has until now said that you get the hardware for “free” while paying a heftier annual ... Read full article.