Aarki launches Encore as privacy-first mobile growth platform

Aarki has launched Encore, a next-generation machine learning platform built to deliver full-funnel growth for mobile marketers in a privacy-first landscape. Designed for smarter user acquisition and stronger retention, Encore combines dynamic targeting, continuous model evolution, and SKAN 4-ready optimization. Encore is the industry’s only unified platform with a privacy-first framework that supports both User Acquisition (UA) and Retargeting (RT) across iOS and Android – unlocking powerful synergies for sustainable growth and long-term user retention. Powered by San Francisco-based Aarki’s proprietary AI infrastructure — including over 1,000 owned and operated servers and the ability to process six million queries per second – Encore dynamically fuses attributed data, unattributed signals, and real-time ad call overlays to minimize media waste and maximize campaign efficiency. Key Advantages of Encore Smarter Targeting : Builds high-precision audience segments using full-spectr ... Read full article.