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Did Apple get too big for its own good? With Daring Fireball’s John Gruber

Published on: 2025-07-19 12:00:00

is editor-in-chief of The Verge, host of the Decoder podcast , and co-host of The Vergecast We’re doing something a little different on today’s episode of Decoder. I asked my friend John Gruber, of the website Daring Fireball, to come on the show and talk about the future of Apple — and, importantly, the App Store. Gruber and I have been friends for over a decade now. Daring Fireball was one of the first and most influential Apple blogs around, and he has more insight into Apple, its culture, and how it does things than anyone else. Everyone at Apple and in the Apple developer community reads Daring Fireball religiously. In 2010, Steve Jobs himself emailed Gruber’s analysis of an early App Store rule change to an unhappy developer and called it “very insightful.” Personally, I will always remember a moment early in my career when a very excited Apple PR staffer pointed Gruber out to me at an event like a celebrity sighting, which was funny and also deeply humbling. I wanted to have ... Read full article.