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Dyson Has Killed Its Bizarre Zone Air-Purifying Headphones

“No, this is not an elaborate April fool”. This is how WIRED first reported on the Dyson Zone at the end of March 2022. The Zone was a wild reimagining of an established product type—a big, bulky pair of headphones with an integrated air-purification mechanism that presented rather unfortunately like a high-tech gimp mask. A solution to a problem no consumer seemed willing to acknowledge existed in the first place. Worse was to follow. December 2022: “Dyson’s hellish-looking air-purifying heads