Coke Designed a Plastic Bottle to Sell Us All More Soda
By the early 1990s, most of Coke’s drinks across the US were being sold in disposable cans and PET bottles. Returnable glass made up less than 1 percent of what it sold in the US. Yet the company still wanted to hang on to the wholesome image evoked by its contour glass bottle. Courtesy of Blink Publishing Buy This Book At: Amazon Bookshop.org Barnes & Noble If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Coca-Cola’s a