is a senior reporter who’s been covering and reviewing the latest gadgets and tech since 2006, but has loved all things electronic since he was a kid. Signify has officially announced its new Philips Hue Play Wall Washer light, which was previously leaked by Amazon UK earlier this month. The company has also launched its new Philips Hue AI assistant in the Netherlands, Belgium, and Luxembourg, with a broader global release expected by the end of August. Available now in Europe, the US, and Canada in a black or white finish, the Philips Hue Play Wall Washer is $219.99 for a single unit or $384.99 for a two-pack, which is slightly cheaper than the $270 for a single unit suggested in the leak. That’s still quite a bit more expensive than the $89.99 Philips Hue Light Bar that offers similar functionality, but the new Wall Washer is over twice as bright, projecting up to 1,035 lumens of white or colored light. The Wall Washer lights project 1,035 lumens of light using LEDs that are angled slightly upwards to maximize their spread. Image: Signify Featuring an aluminum matte finish, the Wall Washer uses LEDs angled upwards to cast a wider dispersion of light and its intensity, brightness, and position can be adjusted using an “intuitive 3D drag-and-drop feature in the Hue app,” so it shines exactly where you need it. It also works with the Hue HDMI Sync box and Sync apps so the light responds and complements what you’re watching or listening to, and is compatible with voice assistants, including Apple’s Siri, Amazon’s Alexa, and Google Assistant.