Google Follow ZDNET: Add us as a preferred source on Google. ZDNET's key takeaways AI Mode will now display more images in the results. A new shopping experience also arrives in AI Mode. This is another attempt to sway users to use Google's AI search engine. Google introduced its AI Mode in the spring, intended to be a spin on the classic Google Search experience that incorporates AI's conversational capabilities into the search engine. Google is now updating the experience to be more visual and even help you shop. 'Breakthrough in visual search' On Tuesday, Google announced that AI Mode would now display a range of visual results when users input a conversational search prompt. Once an image is displayed, users can ask follow-up questions about the image or click on the link to learn more. Since the experience is multimodal, users can also start the search experience by uploading an image. Also: Microsoft just added AI agents to Word, Excel, and PowerPoint - how to use them Google attributed the "breakthrough in visual search" to its new visual search fan-out technique, which is an approach similar to the query fan-out technique that powers the AI Mode experience. In the same way that AI Mode breaks down a prompt into related queries to best meet your needs, the visual version analyzes an image and runs multiple queries in the background. Shopping experience Google also launched a new Shopping experience in which users can conversationally ask for a specific product, and AI Mode will show users visual shopping results. If the result isn't what the user intended, they can ask follow-up queries. Once the perfect product is found, the user can click on the retailer's website, where they are led to the option to purchase the product. Also: ChatGPT is crushing rivals in the AI chatbot race by all measures - but for how long? This approach differs from OpenAI's AI-fueled shopping experience, called Instant Checkout. With this feature, users can place an order directly within a conversation with the chatbot, using the same conversational experience to find a product, and most importantly, without having to leave the chatbot interface to complete the order. How to try AI Mode All Google users are welcome to try AI Mode for free. Also: No, AI isn't stealing your tech job - it's just transforming it You can access AI Mode by visiting google.com/ai, which brings you straight to the AI Mode page, or typing something into the Google Search box and then clicking on the AI Mode logo to the right, highlighted by the colorful ring.