OpenAI is said to be launching a TikTok-like app that recommends an endless stream of swipeable — and purely AI-generated — short-form videos.
As Wired reports, the company is expected to launch the stand-alone app alongside its Sora 2 text-to-video AI-generation tool.
The app will consist of a personalized video feed that closely resembles TikTok’s For You page, according to documents viewed by the magazine.
The focus will exclusively be on AI-generated content, as users won’t be able to share any photos or videos from their camera rolls or other apps. Interestingly, though, they’ll be able to use their own likeness to inspire AI videos and tag each other.
In other words, it sounds like a deepfake generator on steroids. At least users will be notified if their likeness gets used, per Wired.
And while it may sound like an endless supply of uninspired AI slop that nobody asked for — we’re certainly contending with enough of the stuff on the internet as it is — sources told Wired that the app “received overwhelmingly positive feedback from employees” during internal testing.
It came to the point where managers at OpenAI were reportedly joking that the app would turn into too much of a distraction for employees.
It remains unclear when OpenAI will unveil Sora 2. The company released Sora, its first text-to-video model, in December 2024, integrating it into ChatGPT.
Since then, a number of the firm’s competitors, including Meta and Google, have released their own alternatives. Earlier this year, Google released Veo 3, a powerful new model that can create impressive photorealistic video clips.
A TikTok-like Sora experience also wouldn’t be the first app dedicated exclusively to sharing AI slop. Just last week, Meta announced an app called Vibes, a “new feed of AI videos at the center of the Meta AI app.”
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