Tim Cook's 65th birthday is next week, on Nov. 1. And with the Apple CEO's special day almost here, talks have been growing as to who could be his successor should he choose to retire. Cook has made no official public mention of stepping down yet, but according to Bloomberg's Mark Gurman, the tech giant is working behind the scenes to ensure a seamless transition when the time comes.
Cook replaced Steve Jobs in 2011, and after a period of uncertainty, Cook ushered Apple into its most profitable era. Stock-watching website Stocktwits reports that the company's stock has increased by around 1,800% since Cook took over leading the company.
Don't miss any of our unbiased tech content and lab-based reviews. Add CNET as a preferred Google source.
Jobs may have introduced devices like the iPhone into everyday use that changed how we interact with technology, but Cook expanded on the Apple experience. Under his guidance, the company built upon Apple's smartphone by introducing subscription services and more mobile products, including earbuds and wearables.
He introduced Apple Pay, Beats headphones became part of the company's ecosystem, the Apple Watch launched 10 years ago, and Apple even entered the entertainment business, producing original Oscar-winning movies and Emmy-winning TV shows through Apple TV Plus.
Read more: Best iPhone in 2025: Here's Which Apple Phone You Should Buy
Tim Cook shows off the new orange iPhone 17 at 2025's Apple Event. Celso Bulgatti/CNET
We should reiterate that the notion of Cook stepping down is pure speculation at this point. We don't know what Apple's CEO is currently planning or what his thoughts about retirement may be. That said, there are a handful of contenders who have reportedly been part of the succession conversation.
Potential Apple CEO contenders
Apple likely has "a solid bench of successors" that the company's board has been developing, says Bryan Ma, VP of Devices Research at IDC.
... continue reading