Most people tracking their health today end up with scattered clues. Their smartwatch shows sleep duration. A fitness app logs steps. A nutrition app counts calories. Yet few tools help people understand how all of this fits together.
Bevel, a New York–based startup, believes that’s the missing piece in the shift toward proactive health. The company has raised a $10 million Series A from General Catalyst to scale its AI health companion, which unifies data from wearables and daily habits across sleep, fitness, and nutrition into personalized insights.
The investment follows a breakout year for the two-year-old health tech company.
Bevel says it has grown more than eightfold within the past year and now reaches over 100,000 daily active users, making it one of the fastest-growing health apps in the U.S. The company also adds that the average user opens the app eight times per day, and retention remains above 80% at 90 days, rare numbers in a category where people often churn after reaching a short-term fitness goal.
“We think of health as a continuous journey, not a phase,” said co-founder and CEO Grey Nguyen in an interview with TechCrunch. “Bevel meets you where you are, learns from your habits, and helps you make small changes that compound over time.”
But with numerous health companion brands, from Whoop to Oura to Eight Sleep, why does the world need another one?
According to co-founder and board member Aditya Agarwal, many of these health apps rely on accompanying hardware devices that customers must buy and maintain. Because such devices can be pricey, there’s an opportunity to create a product that’s purely software-based, giving people the flexibility to use the wearables they already own.
Techcrunch event TechCrunch Disrupt 2025 is live! Join Google Cloud, Netflix, Microsoft, Box, Phia, a16z, ElevenLabs, Wayve, Hugging Face, Elad Gil, Vinod Khosla — some of the 250+ heavy hitters leading 200+ sessions designed to deliver the insights that fuel startup growth and sharpen your edge. And don’t miss 300+ showcasing startups in all sectors.
Register now and save 50% on your pass. TechCrunch Disrupt 2025 is live Join Google Cloud, Netflix, Microsoft, Box, Phia, a16z, ElevenLabs, Wayve, Hugging Face, Elad Gil, Vinod Khosla — some of the 250+ heavy hitters leading 200+ sessions designed to deliver the insights that fuel startup growth and sharpen your edge. And don’t miss 300+ showcasing startups in all sectors.
... continue reading