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Apple gift guide 2025: Best deals and buying advice for every product

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As the holiday shopping season kicks into full swing, it’s important to make sure you’re buying the right Apple product and getting the best deal possible. Here’s everything you need to know about what to buy and how to score some big savings on the best Apple gifts of the year.

Apple’s Black Friday shopping event

As of November 11, Apple hasn’t announced its annual Black Friday shopping event. When it does, however, the offer will almost assuredly be pretty lackluster. You’ll likely be able to score an up to $200 gift card when you buy an eligible product, ranging from iPhone to Mac to iPad and Apple Watch.

Most people, however, would rather have a cash savings than a gift card they don’t really need. Luckily, you can easily save even more than that via Apple’s retail partners like Amazon, Best Buy, and more.

MacBook Air

The MacBook Air is just about the best value for a Mac in Apple’s lineup today, if not the best value of all-time. It has a compact, sleek, and thin design, yet still powerful performance thanks to Apple Silicon.

The M4 MacBook Air is the most recent addition to the lineup. I truly don’t think we’ll see a better deal this holiday season than the 13-inch M4 MacBook Pro at Amazon starting at $749.99.

13-inch M4 MacBook Air

15-inch M4 MacBook Air

Keep up with all of the latest MacBook Air deals on 9to5Toys.

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