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Perplexity is refreshing its AI shopping agent for the holidays.
It'll be free for US-based users on web and desktop.
It's part of Perplexity's vision of a more personalized internet.
We're just a little more than one week away from Black Friday, the unofficial start of the annual nationwide holiday shopping spree. AI startup Perplexity is gearing up by reintroducing its AI-powered shopping agent.
Also: I let Google's new AI tools take on my holiday shopping list - here's how it went
Originally launched almost one year ago for Pro and Max subscribers, Perplexity's shopping agent is intended to serve as a kind of virtual assistant that saves users time by surfacing personalized product recommendations and minimizing the steps between discovery and checkout. The assistant's "Buy With Pro" feature, which lets users buy items with one click, used to be reserved for Pro users -- a $20 per month subscription -- but is now available for everyone for free.
How it works
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