How this Southern California Italian restaurant capitalized on a viral limoncello that takes months to make

La Jolla-based Marisi and its VP of bar and spirits have tapped into a growing appreciation for slow cocktails. The response proves it’s worth the wait. When life gives people lemons, most try to make the best out of a bad situation. Instead, Beau du Bois, vice president of bar and spirits at Marisi Italian restaurant in La Jolla, California, found himself with an incredible opportunity.