Kerry Wan/ZDNET
Follow ZDNET: Add us as a preferred source on Google.
I love my LG C5 OLED. It was heavily discounted last holiday season, delivers that inky-black contrast and surprisingly bright imagery, and has just enough performance features to keep things competitive when I occasionally pick up my Xbox controller.
But then I saw LG's Wallpaper TV at CES 2026, and my life hasn't been the same. Alright, that's a bit of an exaggeration -- everything kind of is when you're in Vegas, but just the thinness alone, 9mm to be exact, is enough to hook any passerby in and keep them there.
Also: CES 2026 live blog: Latest news on TVs, AI, phones, more
The Wallpaper TV is effectively a comeback story for the Korean electronics maker, with the original debuting back in 2017. Since then, manufacturers, including LG, have focused more on the performance and visual fidelity of TVs and less so on thinness and flush appearances.
The side of the TV required a good bit of zooming in to capture its full thickness. Kerry Wan/ZDNET
But there's more to the Wallpaper TV this year than its design. For one, LG says the TV can achieve nearly four times the brightness levels of conventional OLED sets, thanks to a new Brightness Booster Ultra feature that's expected to be on all of its flagship models in 2026.
The Wallpaper TV is also treated with a low-reflectance coating that greatly reduces glare and reflections. While the LG booth that I saw the TV in wasn't necessarily the brightest environment, I did catch a few spotlights that were effectively diffused when a darker scene appeared on screen. I'm all for normalizing this.
Also: This wireless HDMI adapter from Belkin lets you link devices from across the room
... continue reading