After telling the YouTube channel Hardware Unboxed that it was putting its RTX 5060 Ti 16GB and 5070 Ti into "end-of-life status," ASUS has backtracked on those comments and now says the GPUs will remain on sale.
"Certain media may have received incomplete information from an ASUS PR representative regarding these products," the company said in a dedicated press release." The GeForce RTX 5070 Ti and GeForce RTX 5060 Ti 16 GB have not been discontinued or designated as end-of-life (EOL). ASUS has no plans to stop selling these models."
ASUS further clarified that supply fluctuations, primarily due to memory supply constraints, have temporarily affected production output and stocks. "As a result, availability may appear limited in certain markets, but this should not be interpreted as a production halt or product retirement. ASUS will continue to support the GeForce RTX 5070 Ti and RTX 5060 Ti 16 GB and is working closely with partners to stabilize supply as conditions improve."
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Yesterday, Hardware Unboxed said that ASUS "explicitly told us this model is currently facing a supply shortage and, as such, they have placed the model into end-of-life status." In a new pinned comment, the channel noted that the new information "completely walks back their original statement to us."
Hardware Unboxed learned of the shortage by speaking to resellers in Australia, who said that the 5070 Ti is “no longer available to purchase from partners and distributors,” adding they expect that to be the case throughout at least the first quarter of the year. Based on that, along with ASUS's statement, they released the video in question yesterday.
Although ASUS now says that it will still make both of those GPUs, being able to buy one could be next to impossible, based on what retailers told Hardware Unboxed. The AI boom has sent the cost of memory soaring, leading to price hikes for GPUs and other PC components. That in turn has led to anger among gamers, and the problem may get much worse before it gets better.