Nvidia’s Big Plan to Beat Back RTX 5090 Scalpers Is the Same as Everybody Else’s

The markup on Nvidia’s $2,000 GeForce RTX 5090 and $1,000 RTX 5080 GPUs has reached new heights. Cards fly off store shelves as soon as they’re posted online, and then they end up on eBay and other reselling platforms at a 50% or 150% markup. Nvidia’s new plan to help you get an FE card for the base price involves entering your name in a raffle and hoping your name gets drawn out of a hat. Nvidia’s process is very simple. As noted on its official forums Wednesday, anybody with a Nvidia account before Jan. 30 can access this form. You can select either one or both GeForce RTX 5090 or RTX 5080, then hit the button to enroll. Nvidia did not state how many Founders Edition GPUs it will have in stock, though the lucky winners should get notified via email if they’re selected next week. Note, you’ll still need to cough up the $1,000 or $2,000 to own Nvidia’s top-of-the-line Blackwell cards, but this may be the only way some PC gamers may hope to grab one at the base price. Nvidia’s program ... Read full article.