Whether you’re having people over to watch the Patriots and the Seahawks battle it out in Super Bowl 2026, or you’re more interested in the Bad Bunny halftime show, your TV will be an important part of the puzzle of putting together an excellent big-game party. If you’ve been thinking about upgrading your current TV, now’s a decent time to do it. The weeks leading up to the Super Bowl are typically awash with TV deals to consider.
Generally, TV prices steadily decrease after a new model comes out. Some 2026 TV models were announced at CES and are forthcoming things year, making now a good time to look for discounts on 2025 sets. Aside from the holiday shopping season, now is one of the best times of the year to save on a TV. Here, we’ve curated the best Super Bowl TV deals we could find this year, from already affordable sets discounted even further to high-end OLEDs that are hundreds of dollars off.
Super Bowl 2026 TV deals for less than $500
You can easily find solid 1080p and 4K TV sets within this budget-friendly price range. What you’ll be more limited in is size — most TV deals under $500 we’re seeing right now are on sets up to 55 inches. There are a few 65- and 75-inch models in there, but the pickings are slim.
Hisense 32-inch Class A4 1080 FHD smart TV for $98 (18 percent off)
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Roku 24-inch 720p smart TV for $100 (18 percent off)
Roku 55-inch 4K smart TV for $248 (29 percent off)
Roku 55-inch Mini LED 4K smart TV for $348 (30 percent off)
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