We're just days away from NFL fans tuning in for Super Bowl LX's matchup between the Seattle Seahawks and New England Patriots, but attention is growing for this year's Super Bowl ads. Brands are cranking up their campaigns with teasers and sneak peeks for their big game spots, and we expect more movie trailers to drop, too (a new Michael trailer is out, but it's not a gameday tease).
It's really not too early to start watching Super Bowl ads, and we've gathered a small roundup for you. While some of these are full-length commercials meant to make you laugh, feel inspired or bet on something, some are short teasers that will pique your curiosity (hello, sad-faced Emma Stone).
Beer, snacks, apps and wellness brands are in this batch, and the list will continue to grow as we approach game day on Feb. 8.
Scream 7
It's the return of Sidney Prescott, Ghostface and a fan theory about Stu with this new flame-filled big game trailer that makes Sidney's daughter a target. The film arrives in theaters Feb. 27.
Pepsi nabs a polar bear
We've seen polar bears working as mascots for years for one particular cola brand, but Pepsi's blind taste test for this bear has it feeling disloyal.
Instacart in its disco era
Instacart recruited Ben Stiller and Benson Boone as disco-loving performers for a series of Super Bowl commercials to introduce its new app feature: Pick bananas the way you like them. Look out for these harmonizing brothers to drop another fresh ad during the big game.
Liquid I.V. and EJAE of KPop Demon Hunters
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